Jewelry Care Guide:

Curated. Timeless. Perfectly Flawed.

At Pure Aurum&Co., we believe that jewelry is more than just an accessory--it is a story. Because we specialize in curated, preowned and restored pieces, we want to help you ensure these treasures continue to shine for years to come.

Caring for Your Sterling Silver (925)

Sterling silver is a beautiful, classic metal that naturally develops a patina over time. To keep your pieces looking their best:

  • Wear them often: The natural oils in your skin actually help keep silver from tarnishing.
  • Avoid harsh chemicals: Remove your jewelry before swimming, showering or using household cleaning products, as chlorine and sulphur can accelerate tarnishing.
  • Proper storage: When not being worn, store your silver in a cool, dry place, ideally in an airtight bag or a lined jewelry box to minimize exposure to air and humidity.
  • Gentle cleaning: For minor tarnish, use a soft microfibre polishing cloth. Avoid harsh abrasive cleaners that can damage the finish of your restored pieces.

Caring for Your Gold & Gold-Filled

Gold is a durable an timeless metal, but it still requires gentle care to maintain its luster:

  • Avoid contact with lotions/perfumes: Apply your beauty products before putting on your jewelry, as these can leave a film on the surface of the gold.
  • Routine checks: If your piece features gemstones, occasionally check that the stones are secure
  • Cleaning: A simple solution of mild soap and warm water with a very soft-bristled brush is usually sufficient to remove the daily grime and restore shine.

General Tips for All Jewelry

  • Put your jewelry on last when getting ready and take it off first when undressing.
  • Store pieces individually to prevent tangling and scratching.
  • Keep away from extreme heat and direct sunlight.
  • Have your jewelry professionally cleaned periodically for a deeper clean.
  • Avoid ultrasonic cleaners for pieces with gemstones or delicate settings.

When to Remove Your Jewelry

  • Before swimming (pool, ocean, or hot tub)
  • Before showering or bathing
  • During exercise or sports
  • While applying beauty products
  • Before sleeping

Our Commitment

Every piece at Pure Aurum&Co is hand selected and restored with care. We encourage you to embrace the "perfectly flawed" nature of vintage jewelry--each scratch or mark is a testament to its history. 

If you have any questions about caring for a specific piece, feel free to contact us — we're happy to help.